We Turn Costly Chaos Into Efficient Order

We are making the CPG world a better place to work in. We help brands, distributors, and retailers implement their dreams about ideal sales efficiency and create transformative shopper experiences.

What we are made of

Trust

Trust as the foundation for building all relationships within the company and beyond

Passion

Making customers happy is possible only by being in love with your vocation

Simplicity

Simplicity is self-explanatory: no extra fluff, only core values and straightforward approach

Sence of beauty

Adherence to high quality in everything from small potatoes to corporate strategy

Effie in numbers

140

employees worldwide

countries served

clients logo

Board of directors

Ruslan Okhrimovych

Chief Executive Officer

Oksana Koba

Chief Operating Officer

Oleksander Hryn

Chief Product Officer

Yurii Yaremchuk

Chief Business Analyst

Execution board

“At effie, we don’t just hire talent — we empower people to grow, lead, and inspire. Building a people-first culture is the engine of our innovation.”

Dmytro Dovhenko

Chief Human Resources Officer

“At effie, our mission is to anticipate needs before they arise. Reliability, care, and professionalism define the standard of our support.”

Mykola Kamaledinov

Chief of Support & Administration Officer

“Effie empowers businesses to turn every investment into measurable value — that’s the kind of efficiency finance teams dream about.”

Oleksii Stupatskyi

Chief Financial Officer

“At effie, marketing is more than communication — it’s how we connect, understand, and grow with our clients.”

Tetiana Livenska

Chief Marketing Officer

“We don’t chase deals — we build partnerships. Every win at effie is rooted in solving a problem that matters.”

Yurii Pryima

Chief Revenue Officer

“Effie isn’t just a platform — it’s a new standard for how retail execution should work. It brings structure, clarity, and performance where it matters most — on the shelf.”

Mykola Guban

Vice President of Sales